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There’s no secret to winning the right new business for your ad agency.


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There’s no secret to winning the right new business for your ad agency.


 

It just takes focus, discipline, and sharpening your skills of persuasion.

 

I’ll help you demystify the process and equip you with the right tools and training to sustain a successful new business operation yourself.

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My programs


Easy for busy CEOs and their teams to embrace, my programs take both your agency's strengths and available resources into consideration.

 

My programs


Easy for busy CEOs and their teams to embrace, my programs take both your agency's strengths and available resources into consideration.

 

New Business Masters

A comprehensive 12-month program leading to long-term improvements in the way your agency pursues new business.

 

Fast-Track Audit and Road Map

A one-day workshop that refocuses you on your greatest strengths and maps out how to capitalize on them to win more business.

 

Pitch Fix

You’ve just been invited to pitch a game-changing piece of business. Now what? Shore up your team with the right expertise to help you win.

 

Your New Biz Coach

Need the right guidance to get yourself back on track? Talk to me about individualized coaching.

 
 
 

Not sure which option is right for you? Let’s discuss how I can put together a custom assignment that suits your agency.

 

What my clients say...


What my clients say...


 

Cecilia Streit
Chief Growth Officer, CreativeDrive

"Our new company was only days old. We had big sales goals, an ambitious timeline, impatient investors, and a skeletal staff. Jody jumped right in and within days she was already bringing order to chaos. She helped us develop our go-to-market positioning, marketing plan, and sales strategy, as well as tools and processes that kept everyone focused, motivated and working as a team.  I don't think we could have gotten it all done without her."

Rob Farinella
CEO, Blue Sky Agency

"We started working with Jody because we needed a boost on an important pitch during a busy time (by the way, we won the business). Since then, she's been a valuable resource to me on strategic planning, prospecting and agency positioning. I wouldn't hesitate to recommend her to any agency looking to reinforce their business development activities."

Luke Hejl
CEO Social Factor

"Our agency was at an inflection point. We had restructured our management team and I knew this was a chance to press the reset button on how we approached business development. Jody did a Fast-Track Audit with us and immediately we had clarity on our sales and marketing strategy. She’s insightful, intuitive, plus she gets the demands of a small agency CEO. Her realistic, step-by-step approach keeps us on track without feeling overwhelmed." 

 
 
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Katie Keating
Fancy

"My business partner and I are creative directors, but we're agency owners too. Promoting our clients comes naturally, but ourselves? Not so much. Yet our growth depends on it. We needed some structure to keep us on track. With Jody as our coach, we came up with a set of new business systems and tactics that work beautifully for who we are as an agency and what we're best suited to do well. It was 100% customized advice that we could use right away. It was a great investment for us."